Just this week, I was chatting with a client about their content strategy, and the conversation quickly turned to SEO. They were diligently creating fantastic articles, but then, almost as an afterthought, they’d try to retro-fit keywords in hopes of ranking. It hit...
I was driving with my friend, Cindy, the other day, windows down, music on low, when we somehow got onto the topic of the internet. As two people knee-deep in the world of SEO and digital marketing, it quickly turned into this fascinating, and slightly anxious,...
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